Let’s start with the basics: what is branding? It’s easy to say that branding is the logo of your company or business but that’s not entirely accurate. At its core, branding is about expressing the values, philosophy and specific characteristics of a business, which differentiate it from its competitors. Its purpose is to present the […]
Which is the reason for the existence of a marketing agency? Every day we all spend a lot of our time on social media. Linkedin, Instagram, Facebook and Tiktok have now become an integral part of our lives. Here many people will think that we are talking about the young people who were born and […]
In today’s digital era, businesses must do more than just exist online—they need to thrive. Whether you’re in the energy sector, tourism industry, or any other field, digital marketing is the key to connecting with your audience, growing your reach, and driving results. Why Digital Marketing Is Essential With billions of users online daily, digital […]
In today’s digital world, Instagram is not just a platform for sharing beautiful images—it’s a powerful tool for hotels to increase direct bookings. With the right strategy, you can turn likes and shares into real guests. Here’s how you can leverage Instagram to attract more customers and convert them into bookings at your hotel. 1. […]
Why we should use digital marketing to boost our hotel bookings? Today, the competition in the hotel industry is fiercer than ever. Travelers have a plethora of accommodation options, while online booking platforms like OTAs (Booking, Expedia, etc.) are a significant means of securing guests. However, this has a major downside for hoteliers: high commission […]